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✂ Beauty & Wellness Review
B
Boulevard
Premium front-desk control and client experience for multi-provider salons and medspas.
Pricing
~$175+/mo (requires demo call for exact pricing)
✓ Best fit
- ✓Multi-provider salons and medspas (3+ staff)
- ✓Businesses where brand experience is a competitive advantage
- ✓Injectors, aestheticians, and wellness providers at premium price points
- ✓Studios that have outgrown Vagaro's scheduling complexity
✗ Not a fit
- ✗Solo operators — serious overkill, use GlossGenius instead
- ✗Businesses at early stage — the ROI doesn't justify the price until volume is there
- ✗Anyone not ready to invest in a proper setup and onboarding process
Verdict
Boulevard is the strongest product at the top end of the beauty and wellness market. The scheduling intelligence, staff coordination, and client-facing experience are genuinely better than Vagaro at scale. The catch: it requires a demo call to get pricing, which typically starts around $175/mo and goes up with providers. That price makes sense when you have 3+ providers and clients who expect a premium experience. Below that threshold, Vagaro or GlossGenius will serve you better.